The Squarespace SEO Transformation Course

How to double your website views and sales in 30 days or less

Not getting a lot of sales or inquiries on your website?

Is your business not showing up in Google search results?

There are 8.5 billion searches on Google every day. And if your website isn’t optimized and ready for your audience, you’re missing out on what could be thousands of website views per month, dozens of lead form submissions, and (most importantly) SALES. Whether you’re a new business owner, you just launched a website, or you have a website that’s just existing, it’s time to optimize your website so it’s visible in Google, attracts your audience, and converts your users.

1,000%+

SEO drives 1,000%+ more traffic than organic social media (BrightEdge).

  • 68% of online experiences begin with a search engine (BrightEdge).

  • 60% of marketers say that SEO and blog content is their highest quality source of leads (HubSpot).

  • Conversions on an optimized page are up to 200% higher (Forrester Group).

  • SEO is the top traffic source at 52%, followed by 15% in paid, 5% in organic social, and 27% in other sources (BrightEdge).

Within 30-90 days…

Because of the Google algorithm, competition, and how traffic varies, we cannot guarantee these results for every business and website. However, these are real results from our clients after optimizing their websites with our strategies and guidance.

Typical results can include:

  • Increased organic traffic in search engines

  • Increased sales and lead form fills

  • Showing up on page one in Google search results

  • Becoming a trusted business due to Google ranking

Does this sound like you?

  • You’re a service provider or product-based business.

  • Your industry is competitive — and you know you can beat the competition but don’t know how.

  • You have a product or service that can serve people — but not many people know about you.

  • You want to reach a broader audience than who you’re connected to on social media.

  • You know you need SEO and website help, but it’s not your zone of genius…and/or you don’t have the capacity.

  • You prefer to implement SEO on your website to save money from an SEO audit.

If you answered “yes” to any of these, the DIY SEO Course is a perfect way to kickstart your SEO journey.

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What You’ll Learn in this Squarespace SEO course

  • Learn the basics of SEO so you understand what it is, why it’s important, and what to know before jumping into optimizing your website.

  • Learn about what areas of your Squarespace website need to be optimized to show up in Google search results!

    You’ll learn about what on-page SEO is and how content plays a big part in optimizing your website.

    These areas include:

    • Page titles

    • SEO descriptions

    • URLs

    • Headers (H1, H2, etc.)

    • Keywords

  • Blogs are SO important when it comes to SEO. In this module, you’ll learn about why blogs are so important and how to write blogs for SEO.

    • Finding topics for your blogs

    • Using keywords in your SEO blogs

    • Using AI for blogging

  • Now that you’ve learned the basics of SEO and how to find your keywords, it’s time to implement!

    In this module, you’ll see exactly where to optimize your content and will have access to an SEO Template for easy website edits.

  • Now that your website is optimized…now what?

    Let’s get you set up in Google Analytics and Keyword Planner so you can track your website’s performance.

    We’ll also gives you tips for maintaining your website for SEO.

Testimonials

  • "It was important to choose someone with a lot of experience and results getting our site in the top pages of Google. I've had several websites ... and working with Lindsay was easy as she really knows what she's doing... I highly recommend working with The Happy Marketing Co."

    Kristine Munro, ILLUME Collective

  • "Lindsay at The Happy Marketing Co. gave my website the attention it needed. I am forever grateful to Lindsay for bringing my vision to life. With her rebuilding my site I feel it has added value to my business as well as a confidence boost within myself and that is hard to find."

    Kass Gomez, Inspired Warrior Project

  • "Working with Lindsay at The Happy Marketing was one of the smoothest experiences I've ever had. Lindsay sticks to deadlines and is committed to helping you find answers to all your questions; whether she has then or has to search for it. She is well organized and a great communicator."

    Salwa Owens, Designer + Dance Alchemist

Meet Lindsay, course creator + founder

Lindsay is an award-winning, strategic marketing leader with 15+ years of experience in content development, SEO, and marketing operations. She's worked in beauty & fashion, health & wellness, higher education, mental healthcare, and for digital agencies.

Lindsay is data driven, meaning her recommendations and optimizations are intentionally based on past performance, market trends, and audience insights.

A few of my favorite things...

✓ My two doodles, Nelly + Izzy

✓ Hiking in the mountains >> then cocktails on a patio

✓ Trying new things — like starting my podcast (!)

✓ Concerts at Red Rocks Amphitheater

Pricing + Purchase

The Squarespace SEO Transformation Course (was $399)
$297.00
One time

Learn the basics of SEO for your Squarespace website! This course will help you learn how to find your website's keywords, how to edit your content, and SEO best practices. By the end of this course, you'll have the knowledge and resources to optimize your website so it's driving traffic and conversions every single day.

✺ Frequently asked questions ✺

  • This DIY SEO course is $399 full price.

  • This online SEO course is available to go through at your own pace. We recommend about 2-3 weeks to complete the course.

  • Although we can’t guarantee any particular results because of different factors (the Google algorithm, your business’ competition, your specific website), we typically see an increase of website traffic within 30-90 days, as well as higher ranking in Google within the same timeframe. As with everything in marketing, this varies.

  • You can certainly edit your website content and design while going through each module of the course. Because each module is an aspect of your holistic SEO strategy, we recommend you complete the course and “assignments” before you start to ensure you have a final keyword list and keyword-to-page map. This is also helpful so you’re making consistent edits.

  • You will learn: the basics of SEO, how to optimize your Squarespace website, why you need a blog for SEO, and how to implement your SEO edits. You will also learn how to create a Google Analytics and Keyword Planner account.

  • When it comes to getting a website onto Google in search results, a website needs optimized content with targeted keywords.

    This is because Google crawls every website, indexes the keywords and optimizations that do exist, and then matches a website with a search query.

    If your website isn’t optimized, it’s more than likely not to show up in Google search results. And because Google is the biggest search engine in the world, this means you will likely miss out on connecting with potential customers.

  • Because search engine algorithms and your competition is out of our control, we cannot guarantee results or provide refunds whatsoever.

    We do not offer refunds on any of our services or digital products.

  • We’re here to support you while taking the SEO course and after competition. We offer a discounted Website Strategy Session to anyone who has purchased the DIY SEO course.